Small Business Web Design:
DIY or hire a professional?
You have options when it comes to getting a website fast, and for an affordable price. But what does it really cost you?
You have options when it comes to getting a website fast, and for an affordable price. But what does it really cost you?
Need a website now? Need a website cheap?
Let's Talk About What You Get With DIY Website Builders
Have you seen the ads, “get a website for a dollar, or some other claim, like “build your own website in a few hours.” With all the different DIY website builder platforms out there, you certainly have options when it comes to getting a website fast, and for an affordable price.
On the other hand, the learning curve involved with building a website will certainly take some time. Even with the easiest of builders, and using a predesigned, out-of-the box theme, it is highly unlikely that you will build a website in a few hours. You could possibility do it in a day or two, but that would be with very little changes, and with no customization or functionality.
- Before you decide whether or not to hire a small business website designer, consider these very important factors. In addition to building an affordable site, are you accomplishing your website and business goals?
User Friendliness: Consider how easy it is to find what people will be looking for when they visit your site. This involves the menu, the way your website scrolls, and the types of buttons you use and more. And, there is the issue of being responsive. This includes being viewed on a laptop, tablet, and mobile, which is tricky even for the skilled designer.
Functionality: Do you need your website to do something specific like accept payments, sign up on forms, submit applications, or just a simple contact form? You may also benefit from a simple affordable API plugin, like Zapier. This plugin helps you integrate your website submissions with your software or CRM, saving you tons of time and money in the long run.
Aesthetics: What your website looks like, i.e., your message and brand. Your colors, photos and text fonts count. The cool little icon used above. What about floating objects or the edgy, smooth animation of your content (a top designer trend right now). You may think it doesn’t matter, as you just need visitors to see who you are, learn about what you do, and how to contact you. While that all seems simple, the power of first impressions is real. It’s almost better to have no website, than a poorly designed one.
Search Engine Optimization: And what about SEO? Clients begin to nod off when we go into detail about the best practices checklist, even though it is very basic (breadcrumbs, meta-titles and keywords). At the very least this checklist should be done on every website to ensure basic, but important, SEO optimization.
Conclusion
Just like any other thing you would not attempt on your own, like fixing your car, we don’t recommend building your own website and hopefully the reason has become clear in this post. Consider the real cost of building your website on your own. Lost time and lost business when people don’t stick around on your website, or can’t find what they need on your website, or even find you on the web. It’s not a dollar and it doesn’t take a few hours.
You can still save money and have a website that looks like you hired a pro…by hiring a Small Business Web Designer who is also a WordPress expert.

These highly skilled designers begin with a beautiful theme (paid themes are even better and very affordable), or build an original from scratch, and then customize with well written content, carefully selected graphics and functionality plugins chosen to best fit their client’s needs. The site will be completely user friendly and fully SEO optimized, and, it will contain highly pleasing aesthetics that are edgy, yet not too busy, that engage your potential customers/users.
And, as an added benefit, a small business web designer will most likely give you faster and more personalized service when compared to a larger, more expensive web design firm.
Why Webwerx Design? We are a national firm, but with a very small-town, down-to-earth feel and easy to work with attitude. We have many clients from New York to California and accommodate all time zones. Most importantly, our reputation speaks for itself. Make sure to read our testimonials on our home page and see samples of our work here.
Call 888-355-0305 or reach us online.
Are you fighting inflation? As a small business ourselves fighting inflation, we are offering an inflation discount to small businesses. Simply mention this specific post when you contact us.
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